Moshulu is a proudly independent, family-run footwear brand based in Woodbury, Devon. The story began in 1974 when Henry and Jenny started a footwear import business, and in 1997 they launched the Moshulu brand together with their three sons Daryl, Neal and Shaun. Today the brand remains family-owned and employs around 50 people at its Devon head office. Moshulu designs comfortable, colourful shoes primarily for women, built around three core beliefs: comfort, colour and attention to detail – from buttery-soft leathers and cushioned soles to patterned linings and embossed buckles.
Moshulu's philosophy is that comfort should always feel joyful. Every pair is designed from the ground up at the Devon studio, with care given to materials, construction and the small details that make a shoe feel special. The range spans sandals, loafers, ankle boots, leather boots, clogs, slippers and walking shoes, covering casual everyday wear through to smarter styles. Alongside footwear, Moshulu also offers bags, scarves and socks. The seasonal collections balance bold, joyful shades with classic neutrals, so there is something for every taste.
The Moshulu catalogue has historically included a wide variety of styles across all seasons:
Each style is designed with a cushioned footbed and quality upper materials, aiming to deliver all-day comfort without sacrificing character or colour.
Moshulu women's footwear is cut slightly wider than typical high-street shoes, falling between a D and E width fitting. The brand recommends sticking with your usual size, or sizing up by half a size if you are between sizes. A free returns service has allowed customers to try multiple sizes at home. Customer reviews consistently highlight that the leather softens quickly and that the fit tends to suit wider feet well.
Moshulu is based in Woodbury, Devon, where the brand was founded in 1997 by the Rew family. The head office and design studio remain in Devon, and the brand is proudly independent and family-run.
Yes, Moshulu continues to trade as an independent brand. The company operates through its own website at moshulu.co.uk and also runs an outlet store online. It remains family-owned with around 50 staff at its Devon base.
Moshulu footwear is designed to be slightly wider than standard high-street sizing, typically fitting a D to E width. Many customers with wider feet report finding Moshulu a comfortable and reliable choice compared with mainstream brands.
Moshulu offers UK women's sizes across a standard range, with guidance available in their online size and fit guide. If you are between sizes the brand advises sizing up, and a free returns policy makes it straightforward to exchange if a size does not fit perfectly.
Moshulu has historically offered a printed catalogue and email newsletter showcasing each season's new styles. The catalogue and newsletter allowed customers to browse the full collection, including styles not always highlighted on the main website. Signing up to the newsletter gave early access to new arrivals and seasonal promotions.
Moshulu designs all its footwear in-house at its Devon studio, focusing on three principles: comfort through quality materials and cushioned construction; colour through vibrant, cheerful palettes; and detail through patterned linings, distinctive buckles and other small touches. The brand has been family-run since its founding in 1997, which customers often cite as a reason for its consistent quality and personal approach to service.
This catalogue is part of the Catalink archive and may no longer be available to order. The information above describes Moshulu. For current details, visit the company's official website.
This newsletter is no longer available
The Moshulu Newsletter newsletter has been archived — details above are kept for reference. Browse similar live offers available free today.
Browse Live Newsletters →
