Agoda.com is a global digital travel platform founded in 2005 and headquartered in Singapore. Co-founded by Michael Kenny and Robert Rosenstein, the company grew from roots in Phuket-based hotel reservations into one of the world's largest online travel agencies. Since 2007 it has operated as a subsidiary of Booking Holdings (Nasdaq: BKNG), the same group behind Booking.com and Kayak. With over 6 million hotels and holiday properties listed across more than 200 countries and territories, Agoda positions itself around the promise of competitive pricing and broad destination coverage for travellers worldwide.
Agoda started as a hotel-focused booking site but has steadily broadened its scope. Flight bookings were added in October 2019, covering more than 130,000 routes globally. In 2021 the platform launched Activities, giving travellers the option to book tours, excursions, and local experiences alongside their accommodation. The site is available in 39 languages and supports round-the-clock customer service, making it a practical choice for international travellers planning multi-leg itineraries.
Agoda has long had a strong focus on Asia-Pacific destinations, reflecting its origins in the region. Bali remains one of its most searched locations, with a wide range of beachside resorts, boutique hotels, and budget guesthouses across areas such as Seminyak, Ubud, and Nusa Dua. European city breaks are well represented too – Rome, Milan, Barcelona, and Paris feature consistently among the most-booked destinations. Closer to home, Agoda lists thousands of UK properties, from London hotels near iconic landmarks to country retreats and coastal bed and breakfasts.
Agoda operates a loyalty scheme called Agoda Cash, which awards credits on completed bookings that can be applied to future reservations. The platform also offers a Best Price Guarantee, under which users who find a lower rate for the same room on another site within a set window can claim a refund of the difference. Cancellation terms vary by individual property; many listings carry a free-cancellation option, though travellers are advised to check the specific terms at the time of booking.
Yes. Agoda is a fully active travel platform and a subsidiary of Booking Holdings. It continues to operate globally with over 7,000 staff across 27 markets and millions of bookings processed each year.
Agoda is owned by Booking Holdings (formerly The Priceline Group), the American travel conglomerate listed on Nasdaq. Booking Holdings acquired Agoda in 2007. Agoda operates as a distinct brand and maintains its own platform, headquarters in Singapore, and management team.
Agoda is a well-established, legitimate booking platform backed by Booking Holdings. It processes millions of transactions annually and holds over 40 million verified guest reviews. As with any third-party booking site, travellers should read the cancellation and refund terms carefully before confirming a reservation.
Refund and cancellation policies are set by individual hotels and properties rather than by Agoda as a blanket rule. Many listings offer a free-cancellation option up to a specified date. Travellers should check the terms displayed on the booking page for each property before completing a reservation.
Agoda often offers competitive rates due to its scale and negotiated agreements with hotels. It also operates a Best Price Guarantee, allowing customers to claim a rate match if they find a lower advertised price elsewhere. Prices can vary, so it is worth comparing Agoda's rate with the hotel's own website before booking.
Agoda Cash is the platform's rewards scheme. Credits are earned on eligible bookings and can be redeemed as a discount on future reservations made through Agoda. The amount earned per booking and the terms of redemption are shown at the time of booking.
This newsletter listing is part of the Catalink archive and may no longer be available to order. The information above describes Agoda.com, a global hotel and travel booking platform. For current details, visit the company's official website at agoda.com.
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