Bensons for Beds Newsletter

Bensons for Beds is one of Britain's most established bed and sleep specialists, with roots going back to 1950 and a first dedicated bed centre opening in 1972. With stores across the UK, the company built its reputation on helping customers find the right bed, mattress and bedroom furniture to suit their individual comfort needs.

A Wide Range of Beds and Bedroom Furniture

The Bensons for Beds catalogue covered an extensive selection of sleeping solutions, including bed frames, divan beds, headboards and bedroom furniture. Styles ranged from leather, wooden and metal bedsteads to specialist children's beds, with well-known UK brands such as Silentnight, Sealy, iGel, Sleepmasters and Sensaform all featured in the range.

The Comfort Station

Following in-depth customer research, Bensons for Beds developed the Comfort Station and introduced it into every store. This system rated beds from 1 to 5 for firmness, helping shoppers identify the comfort level best suited to their sleeping style and body type before making a purchase.

Sleep Specialists You Can Trust

Bensons for Beds positioned itself as more than a retailer — the brand focused on sleep quality as a whole, offering guidance on mattress technology and bed frame construction. Whether a customer needed an orthopaedic mattress, a storage divan or a statement headboard, the range was designed to cater to a broad range of budgets and preferences.

Frequently Asked Questions

How long has Bensons for Beds been trading?

Bensons for Beds was founded in 1950 and opened its first dedicated bed centre in 1972, making it one of the longest-running specialist bed retailers in the UK.

What types of beds did Bensons for Beds offer?

The range included divan beds, bed frames (leather, wooden and metal), children's beds, headboards and bedroom furniture. Branded mattresses from Silentnight, Sealy, iGel, Sleepmasters and Sensaform were also available.

What was the Comfort Station?

The Comfort Station was an in-store system developed after customer research. It rated beds on a firmness scale of 1 to 5, helping shoppers choose the level of support that matched their personal comfort preference.

Where were Bensons for Beds stores located?

Bensons for Beds operated a national chain of stores across the UK, with the company headquartered in Accrington, Lancashire. Stores were available as both stand-alone outlets and concessions.

What brands were stocked by Bensons for Beds?

Bensons for Beds stocked several well-known UK sleep brands including Silentnight, Sealy, iGel, Sleepmasters and Sensaform, alongside its own range of frames and furniture.

How could I receive offers and updates from Bensons for Beds?

Customers were able to sign up for the Bensons for Beds newsletter to receive information on promotions, new products and sleep advice directly by email.

Note: this brochure is from our archive and may no longer reflect current products, pricing or availability. We recommend checking directly with the retailer for up-to-date information.