Tastecard - FREE TRIAL

Tastecard is the UK's biggest dining club, offering members 50% off or two-for-one meals at thousands of restaurants across the UK and Ireland. Originally launched in 2006 as tastelondon by founders Matt Turner and Jamie Milner, it rebranded as Tastecard in 2010 to cover the whole country. Whether you were looking for a special night out or simply wanted to make eating out more affordable, Tastecard made it easy to enjoy great food for less.

How Tastecard Worked

Members received a card -- the same size as a credit card -- or could use a digital version on their mobile phone. At participating restaurants, the card unlocked either 50% off the food bill or a two-for-one meal deal. The discount applied at a wide range of well-known chains and independent restaurants, with terms varying by venue and listed clearly on the Tastecard website.

Restaurants and Partners

The Tastecard network grew to include over 7,000 participating restaurants by 2014, spanning national favourites such as Pizza Express, Ask, Strada, GBK, La Tasca, Zizzi and Marco Pierre White venues, as well as many independent eateries. This breadth meant members could use their card regularly rather than saving it for a single occasion.

Membership and Value

Membership was available on an annual subscription basis, frequently introduced via a free or discounted trial period -- as offered through this catalogue at the time of listing. The card was restricted to new members only, with one application per household. For households that ate out regularly, the savings on even a handful of meals could comfortably outweigh the annual fee.

Frequently Asked Questions

What discount did Tastecard offer at restaurants?

Tastecard members received either 50% off their food bill or a two-for-one meal deal at participating restaurants. The exact offer varied by venue and was listed on the Tastecard website, so members could check before booking.

How many restaurants were part of the Tastecard network?

By 2014 Tastecard had over 7,000 participating restaurants across the UK and Ireland, including major chains such as Pizza Express, Zizzi, Ask, GBK, La Tasca, Strada and Marco Pierre White restaurants, alongside many independent venues.

Was Tastecard a physical card or a digital one?

Tastecard was available as a physical card the same size as a credit card, or as a digital card on a mobile phone. Either format was accepted at participating restaurants.

Who was eligible for the free trial offer listed in this catalogue?

The 60-day free trial was strictly for new Tastecard members only, with a limit of one application per household. No bank details were required to start the trial at the time this offer was listed.

When was Tastecard founded?

Tastecard was founded in 2006 under the name tastelondon by Matt Turner and Jamie Milner. It rebranded as Tastecard in 2010 when it expanded its coverage beyond London to the rest of the UK and Ireland.

Is Tastecard still available?

Tastecard continues to operate as of the time this archive was last updated, though offers, pricing and participating restaurants will have changed since this catalogue listing was live. Visit the Tastecard website directly for current membership details and terms.

Note: this brochure is from our archive. Details, pricing and availability were correct at the time of original listing but may no longer apply. We recommend checking directly with the provider for up-to-date information.