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Anniluce Designer Sportswear Newsletter

Anniluce UK brought Italian designer fitness and dance clothing to British customers, offering a stylish range for both men and women crafted from cotton, stretch cotton and lycra. Founded in the early 1990s, the brand set out to combine high fashion with genuine performance, producing sportswear that was lively, comfortable and competitively priced. This catalogue showcased the full Anniluce collection, from gym and dance staples through to accessories and casual active wear.

Italian Style for the Gym, Studio and Beyond

Anniluce built its reputation on a distinctly Italian approach to fitness clothing: bold, attractive designs that looked as good as they performed. The range was made to suit a wide variety of activities, including aerobics, dance, pilates and general gym training. Fabrics were chosen for their stretch, breathability and durability, so each piece retained its shape and comfort through repeated use. The collection bridged the gap between dedicated sportswear and everyday casual wear, making it easy to move from a fitness class straight into the rest of the day.

A Range for Men and Women

Unlike many activewear brands of the era that focused solely on women, Anniluce designed for both men and women. The mens range offered clothing that worked in the gym but was styled to wear outside it too, reflecting the broader athleisure trend before that term became widely used. Womens pieces included fitted tops, leggings, dance trousers and coordinating accessories, all carrying the same Italian design sensibility. Sports accessories such as bags and smaller items rounded out the catalogue alongside the core clothing lines.

Quality and Value

Anniluce positioned itself as a designer brand accessible at competitive prices. The use of cotton, stretch cotton and lycra blends meant the garments offered genuine performance properties without inflated price tags. Attention to cut and finish gave the clothing a premium feel, and the range was marketed as exclusive Italian designer fitness wear available to the UK market through Anniluce UK Ltd.

Frequently Asked Questions

What types of clothing did the Anniluce catalogue include?

The catalogue covered a broad range of fitness and dance clothing for men and women, including tops, leggings, dance trousers, gym wear and sports accessories. Items were made from cotton, stretch cotton and lycra, suitable for aerobics, dance, gym training and casual active wear.

Was Anniluce clothing designed for men as well as women?

Yes. The Anniluce range included clothing for both men and women. The mens collection was designed to be worn in and out of the gym, while the womens range covered fitness, dance and everyday active wear.

Where was Anniluce clothing designed?

Anniluce drew on Italian design heritage. The brand was set up to bring stylishly Italian sports and dance clothing to the UK market, with Anniluce UK Ltd acting as the UK operation.

What fabrics did Anniluce use?

The brand used cotton, stretch cotton and lycra across its range. These materials were selected to provide comfort, flexibility and durability for active use, from dance and aerobics through to gym training.

When was Anniluce founded?

Anniluce was established in the early 1990s with the aim of producing comfortable, fashionable sportswear for the fitness and dance market.

Was the Anniluce range available exclusively in the UK through this catalogue?

The catalogue listed Anniluce UK as the distributor, and the brand marketed its Italian designer fitness wear as exclusively available to UK customers through Anniluce UK Ltd.

Note: this brochure is from our archive. Anniluce UK may no longer be trading and details such as prices, product lines and contact information are likely out of date. The listing is kept for reference and research purposes.

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Anniluce Designer Sportswear Newsletter cover from 09 June, 2014

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