Party Pieces was a much-loved UK party supplies retailer, founded in 1987 by Carole Middleton at her kitchen table and growing over more than 25 years into one of Britain's best-known destinations for party planning. From children's birthdays to adult celebrations, the company offered an extensive range of accessories, decorations, games, costumes, balloons, and themed party extras to suit every age and occasion.
The Party Pieces range covered the full spectrum of party planning: kids' parties, Disney and character themes, baby and toddler celebrations, teenage gatherings, and adult events. Whether you were looking for matching tableware, party bag fillers, banners, or themed costumes, the catalogue brought together a huge selection of products designed to make party preparation straightforward and enjoyable.
Customers who signed up to the Party Pieces newsletter received access to special offers and seasonal promotions across the full product range. The newsletter was a popular way to discover new themes, get money-saving deals, and plan ahead for upcoming celebrations throughout the year.
From its origins as a small mail-order business in the late 1980s, Party Pieces grew to become a well-recognised brand, operating from its headquarters at Ashampstead Common. The company served families across the UK for over three decades, building a loyal customer base through its broad product selection and accessible pricing.
Party Pieces was founded in 1987 by Carole Middleton, who started the business at home, initially making party bags and distributing mail-order catalogues locally before expanding into a substantial retail operation.
The range included decorations, balloons, tableware, costumes, party bag fillers, cakes, banners, games, and themed accessories covering a wide variety of age groups and party themes, including Disney characters, babies and toddlers, teenagers, and adults.
Yes. While the company was well known for children's party supplies, it also offered a broad selection of products and themes for teenage and adult celebrations, making it a single destination for party planning at any age.
Customers were encouraged to sign up to the Party Pieces newsletter, which provided access to special offers, seasonal promotions, and deals across the full product range.
The company grew from a home-based mail-order start-up in 1987 and by 1995 had relocated its headquarters to farm buildings at Ashampstead Common in Berkshire, from where it continued to serve customers across the UK.
Party Pieces fell into administration and was sold in May 2023, bringing an end to more than 35 years of trading. This catalogue entry is preserved in the Catalink archive as a record of the brand during its active years.
Note: this brochure is from our archive and may no longer reflect current availability. The products and offers shown were correct at the time of original publication.
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